SuccessDoctor.com CEO of SuccessDoctor.com, Copywriter Michel Fortin
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Turn Copy Into Cash With SuccessDoctor.com CEO of SuccessDoctor.com, Copywriter Michel Fortin Andy Catsimanes and Shawn Catsimanes
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The Death of The Salesletter by copywriter Michel Fortin

Download Michel Fortin's controversial white paper, entitled "The Death of The Salesletter: Web 2.0 and Its Impact On The Future of Internet Copy." You can also pass it around freely.

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What Others Say

"Pulling As Much As 18%! Wow!"

"Mike, an amazing update. We successfully launched our new stock trading CD tutorial product you wrote the sales letter for, at FibonacciSecrets.com, early this morning. Well, the results have been absolutely UNBELIEVABLE! Just a single mailing we did to one of our opt-in email lists is currently pulling a whopping 8.6% conversion rate!

"Another mailing we did to one of our general trading opt-in lists is pulling an awesome 4.1%. The kicker is, neither of these two lists are our paid clients! One of our client lists is pulling 11.3%.

"One of our affiliates is pulling a 7.6% and another affiliate an incredible 18%! Wow! You are truly gifted by God to write copy. Some have the gift to sing, some draw... But you, it’s writing copy!"
Stephen Pierce
The Whole Truth

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What Others Say About Michel Fortin

Please read this impor­tant disc­lo­sure sta­te­ment about our testimonials.

Here’s a very short list of the many tes­ti­mo­nials our office recei­ves on an almost weekly basis. These refe­ren­ces are gene­ral tes­ti­mo­nials that are spe­ci­fi­cally about Michel For­tin and his work. Howe­ver, if you would like to see some actual results achie­ved by Suc​cess​Doc​tor​.com, inc­lu­ding sales and con­ver­sion rates our copy pro­du­ced, check out these testimonials.

Here’s a Sam­pling Of What Peo­ple Say

I’ve known Mike for some 7 years now and regu­larly send traf­fic to his sites. He’s one of the few sales copy experts on the web that really walks the talk, so I know peo­ple I send to him will be happy with my refe­rral.“
– Jim Daniels
Make a Living Online

Michael is one of the top copyw­ri­ters in Ame­rica if not the whole world! If you want to boost your busi­ness and add dollars to your bottom-​​line, he’s defi­ni­tely the guy you must lis­ten to!“
– Mike Lit­man
The Mike Lit­man Show

Wow! That was ama­zingly fast. The copy is per­fect! Thank you! Your work is AMAZING!“
– Miguel Alva­rez
Third Sphere Hosting

What else can I say… But wow!!! As we say here in Cali­for­nia, ‘You’re the man.’ This is awe­some stuff! Fact is, it may be my pro­duct, but you wrote such a great sales let­ter that I even want to order a copy from me! Michel, I don’t mean to gush, but I simply want to tell you I’m extre­mely plea­sed with the web sales let­ter that you pulled together for me.“
– Pres­ton Camp­bell
Tele­se­mi­nar Suc­cess Secrets

WOW! What a dif­fe­rence!!! The copy is so much more direct about what the cus­to­mer gets! I see, now, why our web­site wasn’t a draw! I’m ove­ru­sing the ‘!!!’, here, but that’s how I feel about the work you’ve done. I love the new slo­gan, too!“
– Roche­lle Treis­ter
Correct Me If I’m Wrong

Man, you really know your stuff! I’m sooo plea­sed! And the web­site looks abso­lu­tely beau­ti­ful. In fact, in just the last few minu­tes (after I uploa­ded the new copy), I recei­ved five orders! Man, I love it when that hap­pens…  I’m so pum­ped! Plus, the upsell page kicks ass! Good job. To tell you the truth, I’m very impres­sed with your exper­tise — wish I had known about you a long time ago. Gee­zus, I’m so happy with what you’ve done, I have inc­lu­ded an extra $500 bonus!
– Larry Trocha
Horse Trai­ning Videos

Mike, that is, quite simply, one of the best let­ters I have ever read! You are a genius!!! Thank you! Is there any other way that I can repay you… Other than your fees, of course?!“
– Bill Ham­mond
KC Elder Law

The copy you did on my web­si­tes is abso­lu­tely bri­lliant! Sales are a lot bet­ter! You’re the only one I hire for wri­ting my copy and recom­mend you to anyone.“
– Simon Gra­bowski
Get Response

Michel, thank you for your copy! You have done a great job for me! When I put your sale let­ter online, I could not believe that it CAN bring me so many sales for my sim­ple ebook. Wow! What I made today was all because of your great work! Thank you very much!!! I asked you so many things during and beyond the pro­ject, and every time you gave me more than what I asked from you. Now, orders are rolling in, NON-​​STOP!

No lan­guage can really express my true fee­lings except to say “thank you”! I’ll use your ser­vice all the time in the future. And I will try my best to tell every­body to see Michel For­tin when they want to make a killer, suc­cess­ful sales let­ter on the ‘Net because he is truly the ‘Suc­cess Doc­tor’! Let’s keep in touch and hope to hear from you soon! All the best.“
– Jian Wang
Mr. Change

When I recei­ved your web copy last week, I must say I was imme­dia­tely impres­sed! In fact, the words you’ve used get the point across exactly and I’m strug­gling to find anything I’d change. Great work! Thanks.“
– Paul Graham
Active Gambling

Michel For­tin is the King of Copyw­ri­ting on the web. Check out his site. And while you’re there, you’ll also want to subsc­ribe to his free news­let­ter as it’s loa­ded with exce­llent con­tent to help you become a bet­ter copyw­ri­ter. He’s the Man!“
– Merle Sti­nett
Ezine Ad Auction

I finally got to meet copyw­ri­ter extraor­di­naire Michel For­tin, in per­son, at Armand Morin’s Big Semi­nar Inter­net Mar­ke­ting event in August in San Fran­cisco. We just barely mis­sed each other at Ken McCarthy’s Sys­tem Semi­nar event last June in Cle­ve­land. So I’m glad that I finally got a chance to chat a bit with him this time. He’s quickly beco­ming the copyw­ri­ter of choice for many online mar­ke­ters. It’s no sur­prise why. Michel For­tin con­sis­tently wri­tes super win­ning sales let­ters — his copy pulls like crazy!“
– John Reese
Mar­ke­ting Secrets

I had a good deal of expe­rience prior to my first Inter­net mar­ke­ting effort in 1993. Yet Michel’s thin­king ‘grab­bed’ hard. He is truly a remar­ka­ble per­son, one of bound­less energy, upbeat and always posi­tive, as well as the crea­tor of one great idea after another. Few have approached his strong grasp of mar­ke­ting, online or offline. (He) will have an enor­mous posi­tive impact on you, your busi­ness and your BOTTOM LINE. My busi­ness has impro­ved quite mar­kedly, and the path ahead is clear — you will find this true of your­self. Just settle in and lis­ten to what he reveals. Then let his thin­king have its way with you.“
– Bob McEl­wain
Site Tips and Tricks

What most peo­ple some­ti­mes miss is that, wha­te­ver fees are paid to a copy wri­ter of Michel Fortin’s sta­ture, it’s indeed an invest­ment. The boost in con­ver­sion and sales from his work pays for the one time, ini­tial cost, over and over again. Michel’s work is defi­ni­tely tops.”
– Bob Sil­ber
Inter­net Mar­ke­ting Law Products

Michel, as to the email adver­to­rial you wrote for me, it is OUTSTANDING, my friend! It is very smooth, it sets up a good case and it piles the values on! And it even made ‘me’ want to buy it! I will use it as is.“
– Dr. Shel­don Nix
The Suc­cess­ful Prac­tice Institute

As I start using the Inter­net to sell, I’ve been suc­king up all the semi­nars I can. I lis­te­ned to  John Carl­ton. And I spent thou­sands of dollars to acquire this know­ledge. But you cove­red all of the points — and more — that John Carl­ton did but with an arti­cu­la­tion that I’ve never seen from any of the other experts. You tho­roughly cove­red the art of wri­ting copy with the same enthu­siasm you taught us to use in our copy. It was awe­some!“
– Randy Arras (from)
Web Copy Explained

Your cri­ti­que is fan­tas­tic! I have read it more than a dozen times and taken pages of notes. Right now, I am in the pro­cess of imple­men­ting all your sug­ges­tions and I will let you know soon how it goes. Thanks so much!“
– Brad Wal­ker
The Stretching Handbook

I wish to thank you and tell you how power­ful our Power Presc­rip­tion con­ver­sa­tion was yes­ter­day. Your energy, pas­sion, and wis­dom turbo char­ged me to the next level. You excee­ded all my expec­ta­tions and gave me value — value far beyond my invest­ment. Thanks for all the mar­ke­ting tips and inc­re­di­ble insights. You have given me direc­tion and focus — two of the major things I reques­ted. You obviously did your home­work on me.

Above all, I am impres­sed with how well-​​prepared you were. I really appre­ciate that. I really don’t know where all the time went. Heck, I never loo­ked at my watch — and, appa­rently, you didn’t either. Thank you for that! Well, I can’t write much more… You have given me too much home­work to do. I can’t wait to get star­ted! I can honestly say that anyone who hires you will, I believe, imme­dia­tely agree that you cer­tainly ear­ned your name, ‘Suc­cess Doc­tor’. Thank you!“
– Larry Lip­man
Fun Team Building

Michel, thank you for your cri­ti­que of my web copy and very prompt reply. To be honest, I’m ree­ling with shock! You are abso­lu­tely right. I shall rec­tify the situa­tion quam cele­rrime (as soon as pos­si­ble). Again, many thanks for your sug­ges­tions.“
– Patri­cia
Deal on Bracelets

I atten­ded many of Michel Fortin’s semi­nars. Michel is very exci­ted about the busi­ness he is in. He also belie­ves in what he does and pas­sing onto others his deep enthu­siasm for mar­ke­ting. Michel’s talks are tho­rough, with many com­mon sense and prac­ti­cal methods. He is also a very good wri­ter, and he can pre­pare han­dout lite­ra­ture that is meaningful.

I am the owner of a small busi­ness and direc­tor of a local asso­cia­tion, and I very much enjo­yed lis­te­ning to him. His enthu­siasm is very con­ta­gious. He is gene­rous with the infor­ma­tion that he gives and always gives more than is expec­ted. I highly recom­mend Michel For­tin as a spea­ker for your next event.“
– Gerry Scher­ling
Ottawa Small Busi­ness Association

I just want to let you know what a great job you do with your wri­ting, Michel. You are truly a mar­ke­ting com­mu­ni­ca­tions mas­ter! Seve­ral of your artic­les are in my data­base. Now, I could pro­bably link to a lot more, but you’ve got so much good stuff! Thank you, Michel.“
– Dr. Ralph Wil­son
Wil­son Web

One of Inter­net marketing’s most cele­bra­ted heavy weights… Michel can dra­ma­ti­cally trans­form any mediocre online pre­sence into an irre­sis­ti­ble and pro­fi­ta­ble one.“
– Jerome Chap­man
Top Ezine Ads

I’ve been thin­king for some time now that I nee­ded to send you a ‘thank you note’. I have been rea­ding your artic­les for years. I star­ted a busi­ness in ’98 selling car­pet on the Inter­net, even though, at the time, I knew nothing about it. I deci­ded it would be a non-​​competitive mar­ket (‘who would want to sell car­pet on the inter­net?’ I asked myself) and would allow me to learn about this whole new Inter­net thing. I sho­wed car­pet on the web site, sent out some sam­ples, and used a who­le­sa­ler (in Geor­gia) to deli­ver the goods. I made some money, but it was a lot of work. A lot of hand hol­ding of cus­to­mers was requi­red, and my time was a limi­ting fac­tor in how much money I could make.

I had read one or two of your artic­les at the time where you stres­sed the impor­tance of niche mar­ke­ting. So, after thin­king about it and then appl­ying it to my industry, I came up with the neat idea of selling car­pets and area rugs with children’s designs on them (ani­mals, game boards, etc). And although there were many rea­sons that I thought this would work, I would have to say that rea­ding your article may be the sin­gle big­gest push for me to move in that direc­tion. Today, things are going very well!“
– Jim Banks
Kid Carpet

Some Actual Results Achieved

Remem­ber, these refe­ren­ces are gene­ral tes­ti­mo­nials that are spe­ci­fi­cally about Michel For­tin and his work. Howe­ver, if you would like to see some actual results achie­ved by Suc​cess​Doc​tor​.com, inc­lu­ding sales and con­ver­sion rates our copy pro­du­ced, check out these testimonials.

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